By
Jack S Black
The idea behind
backlinks is that if your site is providing quality
information, then other sites will link to yours, thus increasing your
popularity and ranking among the search engines, particularly Google,
thus boosting your traffic.
There is more to building backlinks
than just spamming your URL across the internet. Google compares titles
and keywords and content of sites that contain your URL, if they seem
irrelevant then Google will give very little consideration to that
backlink. On the other hand the more relevant it deems each site, the
stronger the backlink becomes. Another consideration is the popularity
of the site containing your URL, if the site is not popular at all, the
backlink won't do much at all. On the other hand the more popular it is,
the stronger your backlink is. Relevance and popularity combined form a
very strong backlink, and the more backlinks you get the more popular
your site becomes and the higher you show up in the search results.
Backlinks are said to be the prime factor in how Google determines the
placement of your site, so you should not ignore them.
Method 1: The natural way. I'm sure you've heard it before, but have
useful quality content on your site, that way people will link to it
naturally. But of course this helps none if you're a beginner or your
site has no popularity at all yet. It won't just take off on its own of
course, but this is a very powerful method later on once your better
established.
Method 2: Site Directories. DMOZ and Yahoo Directory
are the most popular and form the strongest backlinks. If you want to
get known on the web it is essential that you register with both
directories. Just Google DMOZ and Yahoo Directory they'll be the first
results. Getting registered with these directories takes time, months,
but it's free worth it.
Method 3: Forum and Blog comments. Perhaps
you know of a forum or blog that has the same general category as
yours. Put your blog in your forum signature and respond to a couple
posts in those forums. For blogs, just post a comment on the most
popular ones and somehow include your URL. Google indexes forums and
blog comments, so these backlinks are valuable as long as the forum or
blog you posted in is relevant and popular.
Method 4: Articles.
There are article directories all over the internet. The 3 most popular
are EzineArticles.com, Buzzle.com, and SearchWarp.com. They have
8'000'000, 1'300'00, and 800'000 views respectively this month alone.
Basically what you do, is register at each, write an article that has
something to do with the same category as your website or blog, this can
be a review, or whatever. Just make sure your reader will find it
interesting, that's the most important part. Once done, you will usually
see some sort of "resource box" where you can leave a link to your
website or blog, you should include some incentive at the end of the
article to go there, or at least let the reader know it exists. This is a
very powerful method to build traffic and backlinks. Even a very poor
article will get a minimum of 30 hits in a week, and each article is
another backlink to your site. A well Search Engine Optimized article
with a well chosen niche can get hundreds of views a day, with over 40%
click through rate.
The power of building backlinks should not be
ignored. If you ignore it, you ignore it at your own peril. Backlinks
are one of the most important factors in long-term permanent traffic,
perhaps the most important. Combined with the other aspects such as SEO
(Search Engine Optimization) you can have a very popular, and profitable
site.
To learn more about backlinks and how to monetize your
website or blog for free, visit my site below for free how-to guides and
resources you will need to start out.
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